Gary Zhou 
A study from Lease Fetcher, a UK-based vehicle leasing comparison platform, has determined that among the EVs that are yet to be released and those that are already available in the market, Tesla’s cars are among the most desired. After studying the search volume for electric cars across 172 countries, the UK-based firm found that the Tesla Roadster is the most anticipated EV model worldwide.
The firm’s study found that overall, the Tesla Roadster has been searched a whopping 6,960,000 times in 2022. That’s an average of 580,000 times per month. This is quite impressive because the new Roadster is not even out yet, and it’s been years since its initial unveiling. While the Roadster would likely be a vehicle that is not mass manufactured anywhere close to the volumes of the Model 3 and Model Y, it is nonetheless an EV that captures the imagination.
Following the Tesla Roadster is the electric vehicle maker’s other upcoming vehicle, the Cybertruck. The study found that the Cybetruck was the second most anticipated electric car model on a global scale, with the vehicle being searched for 6,612,000 times. Just like the next-generation Roadster, the interest surrounding the Cybertruck is impressive, considering the vehicle’s delayed deliveries and production.
Interestingly, the EVs that followed the Tesla Roadster and the Cybertruck was a rather eclectic mix of electric cars. Behind the Cybertruck, for example, was the Volkswagen ID. Buzz, which saw 4,404,000 global searches; the very-much-still-a-rumor Apple Car, which saw 3,432,000 global searches, and the 2023 GMC Hummer EV, which saw 2,400,000 searches worldwide.
This does not mean to say that Tesla’s existing lineup is not seeing a lot of interest. As noted by the car leasing company’s study, the Tesla Model 3 sedan is actually still the hottest EV on the internet, seeing an incredible 25,200,000 searches globally. That’s an average of 2,100,000 per month. Following the Model 3 is the Kia EV6, which saw 16,440,000 yearly searches, the Tesla Model Y crossover, which saw 15,600,000 annual searches, the Hyundai Ioniq 5, which saw 13,320,000 searches, and the Porsche Taycan, which saw 12,240,000 global searches.
The Tesla Model S and Model X are still part of the list of the world’s most desired EVs by global search volume. The Model X, for example, is in sixth place with 10,752,000 global searches. The Model S is right behind the Model X, with 10,032,000 global searches. This suggests that Tesla’s entire electric vehicle catalog — including its more expensive models — is ranked among the world’s most desirable EVs.
Lease Fetcher summarized its thoughts about Tesla’s results in the following statement.
“Tesla has such a domineering presence in the electric car industry that it’s no surprise that their models are amongst the most popular current models, and the most anticipated. For many, Tesla is synonymous with electric cars. In terms of models available in 2022, the Tesla Model 3 has been a massive hit with EV buyers – it’s a powerful, environmentally-friendly model with an attractive body. It has been a welcome change for many EV buyers who were not drawn in by some of the quirkier EV designs by other manufacturers,” the firm noted.
The full study from Lease Fetcher can be viewed here.
