Tesla bull and Wall Street veteran Gary Black recently gave a nod of approval towards a rather simple and succinct advertisement for the Model Y crossover. Black is among a group of Tesla bulls who are currently urging the EV maker to adopt advertising strategies instead of its current aggressive pricing initiatives. Tesla uses marketing strategies, especially in…
Tesla Head of Investor Relations Martin Viecha recently posted a crucial reminder for TSLA shareholders who wish to bring a guest to the upcoming 2023 Cyber Roundup, the electric vehicle maker’s Annual Shareholder Meeting. The executive’s post comes amid the company’s efforts to send out more invitations for the upcoming event. Earlier this month, Tesla surprised the…
Chinese automaker Geely is adopting Tesla’s Giga Press die casting technique to its Zeekr 009 six-seater, multi-purpose van (MPV). Jiang Kehong, Zeekr’s manufacturing technology chief, noted that Geely has started producing aluminum die casts for the van’s rear underbody. Tesla was the first to cast the rear underbody of a vehicle with a massive Giga…
Tesla China’s recruitment account on Weibo invited people to apply for the new Megapack factory in Shanghai. The new Tesla facility in China was announced earlier this month. Tesla China doesn’t seem to be wasting time getting the Megapack factory up and running. “Tesla China is investing more energy to attract more partners to ‘accelerate…
Mercedes has announced an optional OTA update to improve their vehicle’s off-the-line performance drastically. Mercedes has been at the forefront of a controversial idea in the automotive industry, subscription-based upgrades. These systems typically unlock the features of a vehicle through a monthly subscription, with the most recent being the example of Mercedes charging a monthly fee…
Bosch, a leader in the EV computer chip industry, has announced that it will acquire a chip fabrication facility in California. If COVID showed the automotive industry anything, it is its desperate need for computer chips for everything from adjustable seats to window regulators. And with the dramatic increase in the demand for these chips coming with…
Pininfarina, the brand that introduced the all-electric Battista hypercar, has teased its next upcoming vehicle, “designed for discerning collectors.” In the world of ultra-luxury high-performance vehicles, only a handful of companies have taken the opportunity to introduce full electric models. One such brand, which has taken the world by storm after setting a series of acceleration…
A lot has been made about Tesla’s slimming margins as it continues to reduce prices on its electric vehicles, which has, in turn, made the electric car company make less of a profit per unit. But the strategy, like much of Tesla’s mentality, is based on a long-term vision and not short-term profitability. Price cuts…
Used Tesla Model 3s and Model Ys aren’t depreciating nearly as fast as their luxury vehicle counterparts, despite five price cuts in the year’s first quarter. One concern many Tesla owners have shared online following the series of price cuts implemented by Tesla is that their vehicles would, in turn, dramatically depreciate. However, according to a new…
A labor board has ruled against Tesla after it told workers at an Orlando, Florida, repair shop not to discuss pay or other working conditions. Tesla managers at the repair shop told employees and workers not to discuss pay after new employees were paid more, and they complained. A National Labor Relations Board (NLRB) administrative…